
of Beppu and Yufuin
Oita prefecture, in eastern Kyushu, has the highest density of volcanic hot springs in Japan: Beppu, Yufuin, Kuju.
Cattle graze on high-altitude plateaus — bamboo forests, tall grass pastures, a cool climate even in summer.
A serene land, bathed in thermal vapors — hence Oita wagyu's reputation for its remarkable tenderness.
and high pastures
Between the Kuju volcanoes and the Beppu coast, Oita unfolds a mosaic of microclimates. Farmers choose the most sheltered slopes.
Water mineralized by volcanic activity — rich in silica and magnesium — irrigates the pastures.
The cattle are finished with fermented bamboo, a regional specialty that softens the aromatic profile of the meat.

signature of the south
GRADE
DENSITY JAPAN
OF REARING
WASHU



of the thermal springs
traceability